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NASCAR, RULES CHANGES AND COSTS
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This 7-page paper covers recent changes and rules in NASCAR, and how those changes are impacting costs for team owners. Bibliography lists 5 sources.
Filename: MTnascarco.rtf

NASCAR: History And Marketing :
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A 14 page paper that provides the history of car racing beginning in the prohibition era. The first actual organized race was held in Daytona Beach in 1938, organized by Bill France who went on to establish the National Association for Stock Car Auto Racing. NASCAR was officially established in 1947 with the first race under the bylaws and rules being held in 1948. A lot has changed since those first races. Today, the NASCAR races take place across the country although Daytona Beach is still the headquarters for the organization. This essay traces the history and evolution of NASCAR and comments on the changing demographics of fans over the years. The second part of this essay focuses on marketing strategies used by NASCAR, including partnerships and sponsors. The essay concludes with comments regarding future trends in marketing strategies. Data regarding fans and sponsors are included. Bibliography lists 14 sources.
Filename: PGnascar.rtf

Natural Turf Versus Artificial Turf Sports Fields
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This 16 page report discusses the benefits and controversies that exist in the sports world regarding artificial and natural turf playing fields. In the big money realm of professional sports, playing surfaces are generally chosen and maintained on the basis of what is the most cost effective and least problematic. Concerns regarding aesthetics, the “feel” of the surface, and personal preference of the players have been thought of as secondary, even tertiary, concerns. However, a huge number of injuries have been directly blamed on artificial turf and have resulted in key players being kept out of a game or even put on the injured list for an entire season. This report examines a number of those concerns and looks at potential alternatives. Bibliography lists 15 sources.
Filename: BWgvturf.wps

Negative Effects Of Advanced Sports Technology On The Sports Fan
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8 pages in length. The writer discusses how advanced sports technology, such as television broadcasts and steroidal drug use, has detrimentally impacted sports from the fan's perspective. Bibliography lists 4 sources.
Filename: TLCNegSport.rtf

Negro League Baseball
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An 18 page paper which examines the effects of Negro league baseball on the African-American community, on the players themselves, and on the white community. Bibliography lists 11 sources.
Filename: TGnegbb.rtf

New Policy On Steroid Testing In Major League Baseball: Morally Justified?
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4 pages in length. It was only a matter of time before the black eye of steroidal use throughout major league baseball would instigate official policy as a means by which to try to re-establish the pure and unadulterated national pastime of long ago. Today's drug use within the league is responsible for a slow but steady decline in the combined factors of attendance and respect, a coupling that one would not necessarily expect to find within the realm of sports but one that has become wholly integrated in the way fans have responded to what has transpired with arguably the most favored game in America. In short, because steroidal use is not a morally justifiable action on the player's part, the implementation of new testing policy represents a direct moral response that demands users abide by the same contractual rules with which they agreed when first signing to play ball. Bibliography lists 3 sources.
Filename: TLCSteroidT.rtf

NEW YORK JETS AND ORGANIZATIONAL OVERVIEW
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This 3-page paper presents a marketing overview of the New York Jets football team. Bibliography lists 4 sources.
Filename: MTnyjmarke.rtf

NIKE AND GOLFING
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This paper discusses the apparel manufacturing giant Nike and how its branding and use of celebrity sports figures has helped it become a popular worldwide brand. In addition, the paper examines how Nike is breaking into the area of golf apparel and equipment. Bibliography lists 5 sources.
Filename: MTnikego.rtf

NIKE Proposal: Student Exercise Program
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3 pages in length. The students of Temecula's school district have fallen victim to the same outcome as so many other academic populations across the country: The prevalence of poor nutritional choices and sedentary lifestyles has cast them into an ever-growing group of overweight, out of shape youths. In response to this unacceptable reality, Exerseas proposes Project Jump to the health-oriented commitment put forth by Nike, a foremost spokesfigure in the quest for physical and mental wellbeing. Bibliography lists 4 sources.
Filename: TLCNIKEProp.rtf

Nuances and Nonverbal Communication of Volleyball Coaching and Officiating
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This 10 page report discusses the ways in which nonverbal communication serves as an essential aspect of both coaching and officiating the sport of volleyball. The most effective and “proper” techniques and responsibilities of a line judge for the fast-paced game of volleyball involve specific signals, movements, and cues that allow officials to understand what is happening at different areas of the court, whether or not their own line of sight is impaired. The same concept holds true for the coaches of competing teams. Bibliography lists 15 sources.
Filename: BWvolbal.rtf

Olympic Athletes of East Germany (GDR) and the Psychology of Their Training
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This 9 page report discusses the fact that the many components of sports training are generally complicated and intense, and are even intensified for athletes competing for a place in the Olympics and then competing in the actual Olympics. The weight of an entire nation as well as their own personal expectations are tied to their personal excellence and effort. Not surprisingly, it is a psychological as well as physical challenge. This report looks at the psychology of the Olympic training received by East German or GDR athletes. Bibliography lists 10 sources.
Filename: BWsppsyc.wps

Organized Sports and Gambling
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This 10 page paper provides a history of gambling in organized sports and evaluates the trend. Concepts like point shaving are defined and discussed. Various real life examples over time are relayed. Suggestions for resolving the problem are included. Bibliography lists 8 sources.
Filename: SA612gmb.rtf

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